DTC Connect
Technology

Indian D2C brands using Hotjar

1,325 of the 34,822 Indian D2C brands DTC Connect tracks use Hotjar, 3.8% of the database. Apparel is the largest category with 465 brands (35%), followed by Home & Garden with 148. Most are based in Mumbai, Delhi and Bengaluru. Compared with all tracked brands, these brands are 7.8x as likely to also use Criteo (40 of them do). 133 have a full profile with traffic, Instagram or description data; those are listed first.

Top categories

  • Apparel465 · 35%
  • Home & Garden148 · 11%
  • Beauty & Fitness147 · 11%
  • Food & Drink125 · 9%
  • Health107 · 8%
  • Business & Industrial31 · 2%
  • People & Society23 · 2%
  • Consumer Electronics22 · 2%

Top cities

Tools these brands over-index on

Ecommerce platforms

  • Shopify1,184 · 89%
  • Magento144 · 11%
  • X-Cart21 · 2%
  • WooCommerce6 · <1%
  • Shogun4 · <1%
  • Rebuy3 · <1%
  • Bigcommerce2 · <1%
  • J2Store1 · <1%

Top 36 of 1,325 brands

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