Indian D2C brands using CleverTap

59 of the 34,822 Indian D2C brands DTC Connect tracks use CleverTap, 0.2% of the database. Beauty & Fitness is the largest category with 13 brands (22%), followed by Health with 10. Most are based in Mumbai, Delhi and Gurugram. Compared with all tracked brands, these brands are 33.7x as likely to also use Google Optimize (14 of them do). 23 have a full profile with traffic, Instagram or description data; those are listed first.