DTC Connect
Technology

Indian D2C brands using Visual Website Optimizer

29 of the 34,822 Indian D2C brands DTC Connect tracks use Visual Website Optimizer, 0.1% of the database. Apparel is the largest category with 7 brands (24%), followed by Food & Drink with 4. Most are based in Mumbai, Delhi and Chennai. Compared with all tracked brands, these brands are 9.1x as likely to also use Hotjar (10 of them do). 12 have a full profile with traffic, Instagram or description data; those are listed first.

Top categories

  • Apparel7 · 24%
  • Food & Drink4 · 14%
  • Health4 · 14%
  • Home & Garden4 · 14%
  • Beauty & Personal Care3 · 10%
  • Autos & Vehicles1 · 3%
  • Beauty & Fitness1 · 3%
  • Consumer Electronics1 · 3%

Top cities

Tools these brands over-index on

  • Hotjar10 · 9.1x
  • Google Analytics Enhanced Ecommerce24 · 2.7x
  • Google Ads Pixel24 · 2.6x
  • Google Adsense24 · 2.6x
  • YouTube Player13 · 2.5x
  • Google Tag Manager24 · 2.5x
  • Google Analytics27 · 2.1x
  • Facebook Pixel26 · 1.5x

Ecommerce platforms

Top 29 of 29 brands

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